Black Friday 2026 is Friday, November 27. It takes place the day after Thanksgiving in the United States and marks a major shopping event ahead of the holiday season.
Whether you’re planning to buy gifts, replace an appliance, or shop for electronics, knowing the date gives you time to set a budget and compare prices before the sales begin.
Key Dates for Black Friday 2026
Black Friday is part of the Thanksgiving shopping weekend, which continues through Cyber Monday.
| Event | Date |
|---|---|
| Thanksgiving Day | Thursday, November 26, 2026 |
| Black Friday | Friday, November 27, 2026 |
| Small Business Saturday | Saturday, November 28, 2026 |
| Cyber Monday | Monday, November 30, 2026 |
If you’re planning your shopping around these dates, keep a list of the products you want and check each retailer’s sale terms before buying.
Why Is Black Friday on November 27 in 2026?
Black Friday takes place on the Friday after U.S. Thanksgiving. Thanksgiving falls on the fourth Thursday in November, which is November 26 in 2026. Black Friday therefore falls on November 27.
The date changes each year, but Black Friday always occurs between November 23 and November 29.
When Do Black Friday 2026 Sales Start?
The official date is November 27, but individual retailers set their own promotional schedules. Some may offer early Black Friday deals, while others may reserve particular offers for the day itself or the Thanksgiving weekend.
There is no single start time that applies to every store. Check retailers’ websites for confirmed sale dates, opening hours, shipping deadlines, and any membership requirements.
How to Prepare for Black Friday 2026
A little preparation can help you decide whether an offer fits your needs and your budget.
Make a Shopping List
Write down what you want to buy before browsing sales. For electronics and appliances, include the exact model or the features you need so you can compare similar products.
Set a Budget
Choose a total spending limit and assign a budget to each purchase. Include delivery charges, accessories, and other costs when calculating the final price.
Track Prices Before the Sale
A large advertised discount doesn’t automatically mean a low price. Record prices in advance and compare the same item across retailers to judge the value of an offer.
Review Return Policies
Check return deadlines, restocking fees, warranty coverage, and exclusions. If you’re buying gifts, confirm that the return window gives the recipient enough time after the holidays.
Black Friday or Cyber Monday: When Should You Shop?
In 2026, Black Friday is November 27 and Cyber Monday is November 30.
The better time to buy depends on the product, its price, and availability. Compare the full cost and purchase terms instead of assuming that one shopping day always offers better deals. Waiting for another sale may bring a lower price, but it can also mean missing an item that sells out.
Frequently Asked Questions
What day is Black Friday 2026?
Black Friday falls on Friday, November 27, 2026, the day after U.S. Thanksgiving.
Is Black Friday always in November?
Yes. Black Friday is the Friday after U.S. Thanksgiving and always falls in November.
When is Cyber Monday 2026?
Cyber Monday is Monday, November 30, 2026, three days after Black Friday.
How can I tell whether a Black Friday deal is good?
Compare the exact product’s current price with its earlier prices and offers from other retailers. Include shipping costs and review the return policy before deciding.
